Nice To Meet You | The Stories That Shape Us
Hosted by Rob Pene, The Nice To Meet You podcast is about people, purpose, and the stories that shape who we become. Through honest conversations and practical insight, each episode explores growth, business, faith, leadership, and life behind the scenes.
Nice To Meet You | The Stories That Shape Us
Jodi Allen Scott Reveals How They Sold Their Company. 24 Hours Later, They Lost Everything.
Use Left/Right to seek, Home/End to jump to start or end. Hold shift to jump forward or backward.
What happens when you sell the company you built from your family's kitchen — and weeks later, the people who bought it collapse, taking everything down with them?
Jodi Scott, co-founder of Green Goo, joins Rob Pene to tell one of the most jaw-dropping comeback stories you'll hear this year. Three women — mother, daughter, and sister — built a plant-based first aid and skincare empire from their Colorado family kitchen, growing herbs in their own garden and starting at the farmer's market. In under 5 years they hit 150,000 retail points of distribution, became one of the first plant-based topicals registered with the FDA, and sold to a portfolio company.
Then it all imploded. Within 24 hours of the deal closing, Jodi had to terminate the legacy team they'd spent over a decade protecting. The company was pulled off shelves. Production stopped. They lost their jobs, their purpose, and nearly everything they'd built.
And then they bought it back.
This is the story of grit, sisterhood, mental fitness, and the 18-month fight to reclaim a company that had been declared dead.
In this episode:
- How three women with no MBAs scaled to 150,000 retail locations
- Walking into their first major retailer meeting (Army Air Force Exchange — the world's 2nd largest retailer) without knowing it
- Why "if it doesn't sting, burn, or dry it out, it must not be working" is wrong — and what to do instead
- The pandemic pivot: shipping pallets to employees' houses, packing boxes till 4 AM
- The 24 hours that ended everything
- The mentor who said "your mental fitness boot camp starts now"
- 18 months of rebuilding from zero — with formulas, customers, and contacts intact
- Real customer wins: a 9/11 survivor getting off opioids, a year-long eczema flare-up clearing in 2 weeks
- Why the Southern Butter intimate line was born from accidental customer feedback
- Why she'd build differently the second time (mindset over hustle)
Connect with Jodi & Green Goo:
🌿 Website: https://greengoo.com
📧 jodi@greengoo.com
💼 LinkedIn: Jodi A. Scott
If this episode hit you, follow the show, leave a review, and send it to the friend who needs to hear that "lost everything" doesn't have to be the end of the story.
#GreenGoo #ComebackStory #FemaleFounders #PlantBased #FirstAid #FamilyBusiness #Entrepreneurship #LegacyPodcast #Resilience #SkinCare
01.154) Okay, welcome everyone. We have a great conversation set up today. This is Jody Scott from Green Goo. I usually start with this question that eventually just kind of sets the tone for the conversation. And sometimes the response takes us one way and then we'll end up somewhere else after, but it just kind of, yeah, it is the catalyst. So the question here today is... If you were to think back in the last six to 12 months of your life and turn that into a Netflix movie, what would be the movie? What would the movie kind of be about? what would you describe it as?
Jodi Scott-GREEN GOO (00:48.182) Well, that would be quite the movie. So it would be the movie about three women, mother, daughter, sister, who built a company together as a family, sold it, and the last 12 months is about them, after they bought it back, rebuilding that company.
Rob Pene (01:11.902) Okay, so there's a sale, there's a buyback. That's really interesting. Okay, because I can only imagine the the excitement of the exit. But then the buyback is okay. Okay, I'm intrigued now. I'm intrigued now. Now, what what was the business? And how did how did you get to that exit? How did you? How long were you in existence before you exited the first time?
Jodi Scott-GREEN GOO (01:40.27) So we were in business about 12 years and we built a plant-based first aid and skincare line. My sister's an herbalist and a midwife and then I was pre-med, got my master's in health psychology and was very passionate about reinventing first aid and improving healthcare. So we built it from our family kitchen, growing the herbs and infusing the herbs and starting at the farmer's market. And before you know it, retailers are reaching out. And we grew three women who did not have an MBA. We grew to about 150,000 points of distribution in less than five years. We're one of the first plant-based topicals to be registered with the FDA. And it was a wild ride just growing that quickly and learning along the way.
Rob Pene (02:33.506) How did you grow that fast? Did you do ads, trade shows, farmers markets? That's pretty awesome.
Jodi Scott-GREEN GOO (02:42.709) and this was before social media was what it is today. And so I was on the road three weeks out of the month, meeting with buyers, going to conferences, going to trade shows, because we weren't using the term plant-based the way we know it today. And so of course, the first time I talked to a national pharmacy buyer and I said, I have a plant-based first aid, he about fell out of his seat because he's like, those two words don't even go together. What does that even mean? So a lot of my work,
Rob Pene (02:45.238) Yeah.
Jodi Scott-GREEN GOO (03:11.275) was forging the path and educating the consumer that plants could in fact be superior, especially as related to wound care and acute and chronic skin conditions. And what's so interesting is we now are seeing that chronic skin conditions are at an all time high and in the first aid space, if it doesn't sting, burn or dry it out, it must not be working and that's exactly what we shouldn't be doing for our wound care and our chronic skin conditions.
Rob Pene (03:42.028) Does that apply to acne too?
Jodi Scott-GREEN GOO (03:44.246) Yes, that's a very common way of looking at acne is that you're supposed to dry it out when you're actually, you're degrading the skin barrier and stripping the pores of the moisture and the oils that it does need so then it overproduces. And so there are a number of ways to help with building that skin layer and offering antiseptic properties. without damaging the skin and having the skin try to overproduce what you're taking from it.
Rob Pene (04:19.148) So you're saying this can cure acne, like just really bad acne, kind of. It will help. It help it be.
Jodi Scott-GREEN GOO (04:24.233) I can't say cures. It sure can help. You got it.
Rob Pene (04:30.594) Man, okay, because I have four and they're 12 with 13 to 16. right in that, you know, yeah, age range. Oh, man. Okay, we're have to take a look at that.
Jodi Scott-GREEN GOO (04:42.231) I'll give you a little regimen. We have an acne line that's fantastic.
Rob Pene (04:46.176) Yeah, yeah, yeah, yeah. So you and your sister did this. I imagine, did you guys start on the side, like working a regular job and then doing this on the side and then you just, now, did you eventually go on the road later or you did it as part of your side hustle?
Jodi Scott-GREEN GOO (05:05.325) Well, it was pretty nuts at first. So I was in private practice. I also had a bed and breakfast that turned into a wedding venue that was my weekend job. And so that was starting to become a very big part of my day and then starting Green Goo. And so very quickly, I recognized I had to adjust my schedule. So I stopped seeing patients first. And then my wedding business grew so much that then I
Rob Pene (05:16.608) Mmm.
Jodi Scott-GREEN GOO (05:34.334) sold the wedding business and then focused on just green goo. But it was a very much a stair step. So if you ask someone who was Jodi and what was Jodi doing back in the day, it was not uncommon for me to go to see my patients with paint all over my hands because maybe I had been painting the exterior of this 1890s old estate while also going on the road for three days out of the week to go meet with a Walmart buyer, tractor supply buyer. And I had a newborn, so I had to, I had a lot going on, and then I had to pick a lane real quick.
Rob Pene (06:12.076) Now, how did you know how to contact the buyers? Like, is that, was that something that your sister did and helped you with it? Or you just, you both just kind of researched, hustled and be like, all right, no, this is the proper next step for this particular thing.
Jodi Scott-GREEN GOO (06:27.957) I teased them that I drew the short straw because I was the one who did all the traveling and went to these meetings because my sister's like, I'm the herbalist, I'm not going. And my mom's like, I'm the graphic designer, I'm not going. And I was like, hey guys, what does that mean? We're all learning, but it's all good. It was fun and I turned it into an adventure. But at the time we didn't have things like where you could harvest people's contact information the way you can today.
Rob Pene (06:36.929) Yeah. Who's the winner? Who's the winner?
Jodi Scott-GREEN GOO (06:57.171) And so it was a lot of word of mouth and going to trade shows, getting business cards, meeting people and presenting, just trying to do everything I could to get a meeting, to get in front of someone. And I'll never forget my first major retailer meeting was with the Army Air Force Exchange because we had grown up in the military and I was really passionate about bringing this innovation. We had a lot of military personnel who were taking Green Goo on deployments because my dad had been taking it on deployments. So people were aware of it. And it's really great to have portable first aid, by the way, when you're in your fatigues and you don't have a whole lot of room to carry things with you. And I'm in the waiting room and somebody was there selling diapers. And she goes, you know this is the second largest retailer in the world. And I was like, no, I didn't. And I didn't need to know that. I was better off not knowing.
Rob Pene (07:48.8) Mm-hmm. And then how did you guys get to the okay, we want to exit
Jodi Scott-GREEN GOO (07:55.854) Well, it was post pandemic and during the pandemic, one of the challenges that we faced was that we were primarily a retailer brand. So like if you have poison IB, you went to your local pharmacy. You didn't have the same day shipping you have today. And so when the lockdown happened, all of a sudden we had nobody going into stores and nobody buying our products. So we had to very quickly shift and build an online business when the rest of the world was trying to do the same. I'm sending pallets to employees' houses so that they can ship boxes. My family was shipping boxes till four five in the morning some days. And then if you didn't have cash for containers, so here we could produce our product, but everyone was fighting for containers. And only the bigger players could pay for containers up front. And sometimes you had to pay 4, 5X what the street value of that container was. because the demand was so high and there was not enough supply. And so we very barely weathered that. And I saw so many of my friends' businesses crumble. A number of brands that I just loved and adored didn't make it. And it was really the top players. And we recognized that we couldn't insulate risk the same way the big companies could. And we needed to have more financial support. So the intention was not to sell initially. It was initially just a partner. And the end result, we found a plant-based portfolio company that folded us into their portfolio, but we would very much still run the company. So we were a part of a bigger corporation with financial resources. And unfortunately, a handful of weeks into this partnership, they faced legal and financial issues that ultimately resulted in them losing their financial support. Their reputation became tarnished.
Rob Pene (09:35.062) Mmm.
Jodi Scott-GREEN GOO (09:48.394) And I had less than 24 hours to terminate my legacy team, the one that we had worked so hard to protect all of those years. And so we went from 120,000 points of distribution, high production, to a screeching halt. All of a sudden, we're not making product. We're slowly getting pulled off the shelves. And we lost our jobs. We lost our purpose. And it was a really, really dark, tough time for us. And...
Rob Pene (09:56.098) Mmm.
Jodi Scott-GREEN GOO (10:16.365) we got this idea that we were gonna try to buy it back. And I didn't know how we were going to buy it back. And honestly, the magic moment was that I had been working with a mentor and he was great because I'd let him know like, hey, Timmy, I can't show up on Monday at five o'clock. I can't pay you. I lost my job. We lost the company. He's like, what happened? And so he goes, well, I'll be there every Monday at five o'clock. You name the time or you name it and you be there and I will always be there for you until you don't need me anymore. And I really didn't want to show up honestly that Monday at five o'clock because it felt, I was so overwhelmed. It just felt like another thing for me to just bomb at that moment. That's what it felt like. And I thought, well, I'm just going to show up and say thank you, but no thank you.
Rob Pene (11:07.083) When?
Jodi Scott-GREEN GOO (11:11.213) And he was great. He's like, so what are you going to do, Jody? I was like, well, we had this idea about buying our company back. I don't know how we're going to do it. We don't have anything. We lost everything in it. And he's like, OK, your mental fitness boot camp starts now. And I was like, what? And so he taught me some really interesting mental fitness exercises. And he said, look, Jody, I don't have the answer for you. You do. But what we need to do is get you mentally fit the same way you do physical fitness.
Rob Pene (11:24.832) Yeah. 40.449) Mm-hmm.
Jodi Scott-GREEN GOO (11:40.532) so that you can figure out what to do next. And that was really eye opening for me in terms of building off of my sensory nervous system capabilities to then find more clarity in a very difficult time, which we all know that when we're in those difficult times, that's one of the places in your mind, it's hardest times in your mindset to really get clarity. And so it took us 18 months to buy back the company, but we did. And so that Netflix episode is the day we got the company back is starting to rebuild and telling our customers and sharing with our customers what happened. And thank goodness we have so many customers that are like, this is my number one choice. We've been scraping the tins and this is still the first choice. And we're so glad you're back in business and we're cheering you on. it's been an overwhelming sense of gratitude as a result of that. But we are building not from the ground up, but there is a lot of that.
Rob Pene (12:36.086) Mmm. 50.186) Yeah, yeah. So a lot of the the contacts that you had you you were able to what were you able to gain back? Not only the brand name, but like every from the contact list and all the historicals everything or just a few things.
Jodi Scott-GREEN GOO (13:04.043) Yes, yes, we were able to get our formulas, our customers, I mean distribution, of course we have the contacts still, but we can only grow as fast as we can support it now. It took us years to get to, and to financially support that 150,000 points of distribution. And so we have to take it very slow and very strategically. So we're primarily on Amazon and our website. because that's where we get the most margin that we can then put back into production. And so, you know, the same way we all started in our kitchen, we've all consolidated and continue to consolidate even our living situation so that we can keep our overhead low and do what you do being a scrappy startup, roll up your sleeves.
Rob Pene (13:35.564) Right. Right. 47.266) Mmm. 53.642) Yeah, yeah, yeah, how long ago was it that you guys bought it back you in full control?
Jodi Scott-GREEN GOO (14:00.685) about 13 months ago, 14 months ago.
Rob Pene (14:03.434) Wow. Wow. Wow. So yeah, that's, I guess it's pretty cool that you have everything and you're starting fresh in a different world, you know, in a very different world.
Jodi Scott-GREEN GOO (14:13.653) It's such a different world. And I think that was one of the most interesting things in turning everything, quote unquote, back on, is that you don't know what you don't know until you start turning it back on. And then, now we're in an age of AI, advanced digital marketing. And so, all of a sudden too, and in a different retail landscape, it's been very interesting for me and my own learning curve.
Rob Pene (14:26.049) Mmm.
Jodi Scott-GREEN GOO (14:41.845) in terms of what those optimizations were. as I told my family, said, we're not gonna know until we turn things on what to do, but the good news is, is once we do turn it on, we're gonna know what to do once we identify these things, and we're gonna learn new things. And that we have done.
Rob Pene (14:59.092) Yeah. Are you making more sales from Amazon or direct from your website?
Jodi Scott-GREEN GOO (15:04.887) Direct from our website, but a lot of that is with intention, with effort. mean, they're pretty close in terms of Amazon is a meaningful contributor, but the website is still the majority. And I think a lot of that comes from, know, our customers can come back, go on subscription, get discounts and savings and promotions that are only available on the website.
Rob Pene (15:22.452) All right. 29.344) Yeah. So the big question is, how are you going to get it out now? What's your plan? Are you guys going to do some innovative type of things or just keep social and having the clients refer you?
Jodi Scott-GREEN GOO (15:49.304) Well, we'll see. That's really what it comes down to. mean, a lot of this is still in the part of supplying our current customers and getting them, and we still don't have all of our products back in stock. And then also introducing customers to GreenGoo who have not met GreenGoo yet. And although we were a meaningful part of the first aid and OTC space, we were still early to market.
Rob Pene (15:58.454) Yeah.
Rob Pene (16:04.983) Yeah.
Jodi Scott-GREEN GOO (16:17.655) There are so many people that just have not encountered first aid or GreenGov. And typically your first adopters, right, are going to be the people who are more like-minded and more interested in natural. And what we're seeing today is the conventional consumer is also just as interested in natural as the natural consumer. And everyone's looking for superior results. And the problem with OTC today is people aren't getting the results that they want. mean, it's an old category that is really the product of the industrial revolution and is very much short-term symptom driven and more people are suffering from chronic skin conditions than they are just a cutter or scrape. And so that's where that shift really is and that's where green goo is more relevant today than it ever has been. So it is shouting from the rooftops, it is being here with you.
Rob Pene (16:53.282) Mmm.
Jodi Scott-GREEN GOO (17:14.185) And of course, working on all of our marketing and messaging to get it out there.
Rob Pene (17:20.706) Yeah, yeah. Are you sports? Like, is that is that a market? And then obviously, the survival niche? Yeah. Yeah. What's the biggest pocket of direct consumer categories that you guys are going to pursue in terms of your target market?
Jodi Scott-GREEN GOO (17:32.158) you bet. 42.956) because green gear just plays in so many different lanes. mean, today, our number one consumer is the mom who's taking care of their child. And if someone's suffering from eczema, chronic dry skin, and then they themselves are dressing like anti-aging or they want to have a clean first aid cabinet. We do have a number of athletes. Matter of fact, we had an NFL partner on our team.
Rob Pene (17:45.281) Right. 56.2) Any questions for me?
Jodi Scott-GREEN GOO (18:12.161) for a long time in the 1.0, who's still an NFL player today and a fan of Green Goo. And so it's not just great for muscle, like injuries and post-workout, but it's also great for muscle recovery because we know that the more you nurture your skin and manage inflammation, it has an impact on like your physical resilience and performance.
Rob Pene (18:16.13) Yeah.
Jodi Scott-GREEN GOO (18:39.725) And then of course, to your point, have, what's interesting about GreenGu is typically you would have 70, 80 % in health and beauty would be women buyers. And we're more like 55, 45, meaning 55 % women, 45 % men because of the versatility and the portability of our first aid. So whether you're fishing or you're backpacking or you're hiking,
Rob Pene (18:39.746) Wow. 49.954) Mm-hmm.
Jodi Scott-GREEN GOO (19:08.461) or I even have people who've used it for their O-rings and their weapons because they were out on the field. I mean, there's so much versatility in these. And I will say, I've had more men tell me like, I've never done anything anti-aging, but I went ahead and threw the goo on because why not? My wife's doing it. And they're like, and this is the first time in my life people have ever said, your skin looks so good. And they're like, why did I wait?
Rob Pene (19:13.289) Ooooo 35.55) Wow, wow. This thing could go viral. This thing could go viral. Yeah, absolutely. Are you working with influencers and creators?
Jodi Scott-GREEN GOO (19:45.26) We're just starting. when Green Goo 1.0, influencers were not a big part of how you marketed. And so today, we're just getting ready to start. And so we did a pilot with a handful of them, and they just absolutely loved the product. So it was nice to know that they could get behind it, and we can start having more influencers authentically share their love and their passion for the brand and the results.
Rob Pene (19:49.516) You need?
Rob Pene (20:00.96) Yeah.
Jodi Scott-GREEN GOO (20:13.313) We have this one foot care one that this influencer got and bless her heart, her mom's feet were in rough shape. She wasn't afraid to share it or show it, so it's okay. And she's like, my gosh, after one week of application, it's like, and that's the thing, you get the results. It's so good, it's so good.
Rob Pene (20:30.114) Man, yeah, I'm gonna have to place an order because I want to yeah for my kids the ones that Yeah, the acne is an issue Yeah Yeah Yeah, it's gonna be man that would be incredible for him to feel like yeah, dang man. This is gonna be good. It's good. Yeah. Yeah. Yeah
Jodi Scott-GREEN GOO (20:42.541) It is, it's tough. I'll get you a goody box.
Rob Pene (20:56.866) What are you guys excited about now that you've gotten everything? I imagine things are moving fast, you have a cadence. Is there anything that you guys are really excited about that's coming up?
Jodi Scott-GREEN GOO (21:09.943) I'm just excited to get things back in stock again. That just makes me so happy. Yesterday, or I guess it was a couple days ago, we also have an intimate line. And so the intimate line was not the first to become back in stock. We had to really focus on the first aid. And what's fun about the intimate line is very much when it was our customers who were coming to us saying, hey, we're using GreenGoo for intimate purposes. Is that okay? And we thought it was just like a.
Rob Pene (21:26.711) Mm-hmm. 32.29) Yes
Jodi Scott-GREEN GOO (21:37.418) a couple unusual calls and then they became very consistent and then friends and family came clean and they're like, yeah, we're kind of wondering the same thing. So my sister and I looked at the intimate space and we're like, wow, there's a lot of the same parallels as the intimate space is the first aid space, which is the natural consumers willing to abandon their natural ethos because they're told that these are the only solutions that get the job done. And then the conventional consumers like, I don't care what the ingredients are. I just want something that works better. And we know that a lot of these ingredients in the intimate space, they actually dry out your skin. And so here they're meant to be lubricants, the more you use it, the more you need it. And the opposite is true about ours. Like the more you use it, the less you need it. And so our Southern Butter line was born. And so we have like intimate body butters and massage oils, and they just smell so...
Rob Pene (22:13.024) Mmm. 20.926) No!
Jodi Scott-GREEN GOO (22:32.439) good and they're also great just for moisturizing. so our like rose lavender just got back in stock a couple of days ago and I was like so happy. I mean I just like buttered up from head to toe on my back porch, put my bathrobe on. My husband's like, you're happy aren't you? I'm like, so good, so good.
Rob Pene (22:49.154) Yeah, good. How are your mom and sister feeling about everything?
Jodi Scott-GREEN GOO (22:56.909) They're good. You know, I think that there's still those days where we mourn the team that we lost and we mourn, like we had so many, so many good seasons and chapters with our big garden flourishing and all of the team harvesting and meetings in the gardens. I mean, it was a beautiful way to build a company. And we will do that again and we can't wait.
Rob Pene (23:03.266) Mm-hmm. 12.994) you
Jodi Scott-GREEN GOO (23:26.391) But I think like we would love be back at that stage yesterday, right? It was just so special. But we also have so much gratitude that we even get to do it today. It's like one of the, and you don't always get that back, you know? mean, oftentimes that isn't the outcome. And it was interesting going through this journey and learning from other business owners how common it is for this to happen, but how uncommon it is for you to be able to get the opportunity to buy it back.
Rob Pene (23:50.199) Mm.
Jodi Scott-GREEN GOO (23:54.956) Like usually that just doesn't happen. And so those hard days when you're having them are just that much more, like there's just so much more joy around those hard days now because you're like, hey, I know what hard is. This is nothing. Like this is so good. Like we're so fortunate to be able to keep doing this. And then just to continue to get our customers and the results that they're getting. had a mom the other day whose daughter has eczema.
Rob Pene (23:54.997) Mm-hmm.
Rob Pene (24:11.531) Right, right. 16.044) Yeah.
Jodi Scott-GREEN GOO (24:24.265) or had and she's like, this has been a year flare up and we're not sleeping and you know if you have eczema out there like the lights go out and all you can do is feel that itching. You just don't sleep. And I mean, and you hear these stories about wrapping your kids in Vaseline and then Saran wrap and all of these things to just try to get them to sleep.
Rob Pene (24:37.157) Hmm.
Jodi Scott-GREEN GOO (24:46.493) And she's like, I'm coming to you only because I heard through the grapevine that you guys may have some solutions. And she's like, but I don't even believe natural can work. Why would all of these other prescription medications and over the counters not work and then yours would? And I said, well, let's just give it a whirl, right? So we took, she took some pictures because I like to see pictures just in case there's different stages and phases where we can put a different, know, apply a different product.
Rob Pene (24:54.722) Yeah.
Jodi Scott-GREEN GOO (25:14.023) And I tell you what, two weeks, she sends me a picture and she's like, we are already at the burn and scar phase. She's like, none of this is an open wound anywhere. I cannot believe in two weeks. This is the result. Why did we wait a year? My daughter's sleeping, she's smiling. And I'm like, and that's why we get up every day to do what we do.
Rob Pene (25:20.61) Yeah. 34.464) Man, these stories need to be told more and pushed out more and more and more. That's huge, Man, wow. Business-wise, would you do anything different now than what you did before? Would you grow faster, slower, make different decisions?
Jodi Scott-GREEN GOO (25:53.548) I think more it's more of a mindset perspective. When I was building before, I was very much always in a state of fight or flight. And that's a common state of existence for entrepreneurs, right? You just accept that like you're always supposed to push, push, push. And now I challenge that I invest more into my mindset. I'm so grateful for that mentor teaching me the value of investing in my mindset as well as my physical fitness. so that I can have more self-awareness, more clarity, more presence. And I find that I'm working just as many hours. It's just that I'm more clear and more intentional and I think I'm able to output much greater quality. And so for me, and I see that impact with my team, because when I walk into a room having invested in myself in that way, My team is doing the same thing. And so if we come in, you know, feeling like, an email threw us off, instead of that being sort of in the peripheral, that energy where I'm like, why isn't anybody talking? You know, why is this meeting not productive? My team can be very vocal about what they need to get to that high performance state. And we can talk about it, workshop it, and then we can get into the meat. And that's really cool. So I think even...
Rob Pene (26:51.66) Mm-hmm.
Rob Pene (27:13.184) Mm-hmm.
Jodi Scott-GREEN GOO (27:21.577) our meetings are more productive and heck the halo effect of me investing in that space from a leadership and personal development standpoint has impacted my personal life. My husband is practicing that and is more present. My daughter has higher emotional intelligence than she did before and is bringing that into her academics and her sports. And so I think that is something that I would definitely do different.
Rob Pene (27:40.576) You see me?
Jodi Scott-GREEN GOO (27:50.984) And we didn't know what we didn't know. And so sure, with a crystal ball, the obvious would be that we would have found a different way to move forward. But that is business. And all you can do in business is learn from it and continue to pivot and be resilient and keep moving forward.
Rob Pene (28:15.37) Yeah, yeah, yeah, you're at a good spot. You're at a good spot. Yeah. Good for you guys. So if they wanted if the audience would want to find you, can they connect with you on social and your website or is there a preference?
Jodi Scott-GREEN GOO (28:28.193) GreenGoo.com, that's the best place. We have an email there where you can find me. Of course, you can email me at Jodi at GreenGoo.com. And I'm also on LinkedIn at Jodi A. Scott. And I love talking to our customers. And it it helps us learn more about how our products are being used, how we can find, how we can, you know, curate the right solution for you and just develop really special relationships. have...
Rob Pene (28:40.481) Yeah.
Jodi Scott-GREEN GOO (28:55.021) One customer who was Jane Doe number one, and she was the first person pulled from the World Trade Center who sustained horrible injuries and became addicted to opioids. And our pain relief solution was the only solution that helped her as she was going through the opioid withdrawal. And so she reached out asking for larger containers and we were able to accommodate that for her and she became opioid free. And we got to learn more about how our products could be used in a way that we had not considered before.
Rob Pene (29:00.788) Yes.
Jodi Scott-GREEN GOO (29:24.977) and have a relationship where she sends us pictures of her family and the progress she's making in life. And that's just fun for us and the team to experience with her too.
Rob Pene (29:39.506) Are those case studies published? Like where people can binge?
Jodi Scott-GREEN GOO (29:45.709) Yeah, that's a great point. I'm going to write that down where if we were to collate more of these case points, if there is a place where they could be easily shared. I'm going to get creative with that. Thank you, Rob.
Rob Pene (29:59.392) Yeah, definitely Instagram because that's you know, aesthetically Instagram is ideal. So as they flip through the carousel, the before and after, and then all of your influencers doing their reels about it. I so we've tried something for my son. He did it before and then he was like, Yeah, it feels different. But it didn't do anything. So I'm eager to try this and then yeah, take pictures and all that stuff. But man, it's encouraging, you know, to hear other people actually really experiencing the results. So it and needs to be told more. Because if it's making a big difference, man. Yeah, you might as well.
Jodi Scott-GREEN GOO (30:41.237) I hear you. I want to shout out from the rooftops. So thank you for having me here today to be able to have that opportunity.
Rob Pene (30:46.806) Yeah, yeah, yeah, yeah, yeah, this is gonna be good. So green goo, g-o-o dot com, just green goo. Yeah, okay, perfect. Well, I appreciate you. Thank you for hanging out and sharing about the business. This is great.
Jodi Scott-GREEN GOO (30:54.497) You got it.
Jodi Scott-GREEN GOO (31:02.072) Thank you, was a pleasure to be here with you.
Podcasts we love
Check out these other fine podcasts recommended by us, not an algorithm.
